Duckbill is a business-to-business industrial products and services company. We sell through professional distributor sales channels. We approach the end-user in this way, and only this way for the following reasons.

1) Our sales channel partners know the market, its local flavor and the regional economic trends and swings better than we do.

2) Our sales channel partners bring a powerful and robust synergy to their commercial relationships. The range and combinations of products that they apply to our shared customers is far more valuable than Duckbill could supply alone.

3) Our sales channel partners are aggressive businessmen. When they're successful we all succeed. Therefore we aim to supply product and knowledge resources, time and territory management ideas and sales approaches and techniques to the relationship we're building with them.

 

Some of our colleagues in other companies selling through a professional distributor sales channel, sometimes question our logic, why would we, they ask, invest so much thought and strategy resources into the relationship. Well first of all, the investment isn't indiscriminate and we do expect a return on it. But ultimately, it's because we believe in initiative, enterprise, success and relationships.

And because, although we'll admit to making a few mistakes in judgement over the years, our experience has so far made us smarter and more selective, and in some cases more demanding. And, we know that when our partners are successful, we're successful.